Better yet, what prospective client wouldn’t jump at some accountability in the most unaccountable area of their budget?

Your argument, that it’s too hard, is an old and tired, one that says, “I get paid, no matter the performance.”

RIght on the money.

ESPN has a lot of the same attitudes as Google.

Pay the sales ‘educators’ well and let them experiment with ways to make more money for you, especially from digital.

Thanks!

“I think you left out some significant points:
1. Never underestimate the greed of people or the seductive powers of turning a fast buck.
2. Goldman Sachs has never met an SEC regulation they have not tried to subvert. (Think this week’s FB moves.) They are masters of getting their employees placed in key government roles such as Hank Paulson as Treasury Secretary as well as many others *(see below)
3. As Warren Buffet once remarked, no matter what sort of regulations are imposed, bankers will eventually figure out a way to circumvent or subvert them.
4. The stock markets ceased to be a place for small investors, 40 years ago and is a rigged casino for insiders.
5. Politicians are basically gutless wonders who are only interested in staying in power. These folks will side every time with the financial services companies, banks, and funds that fill their campaign coffers and then hire them as highly paid lobbyists after they leave office.
6. None of the above have the slightest inclination towards sharing ANYTHING!
7. Big media conglomerates are an integral part of, and partners in perpetuating a system that is not about fairness or objectivity. Polarization of POV’s is what drives the respective base, be it conservative or liberal and fans the fires of their commerce.
8. Be it Fox or NPR, they have all become their own version of Pravda.
9. The Communications Act of 1934 and the licensing criteria of the “Public interest, convenience and necessity” was/is as much of a joke as Social Security. Back in the 1930′s the life-span actuarial estimates figured no significant numbers of people would ever live long enough to collect Social Security! The FCC became nothing more than an escrow-like service for the buying and selling of broadcast licensees…..and another stop to generate campaign contributions for influential, politicians.
10. NPR has their own ideology and agenda, no different than other news organizations. The big difference is they present their material in a less emotional way than the haranguing of their commercial peers.
11. You’re assuming that the CEO’s of the companies you reference read anything other than their own company reports and their employment contracts!
12. President Obama named Gene Sperling, a counselor to Treasury Secretary Timothy Geithner, as director of the National Economic Council, the administration said in a statement. According to Bloomberg News, Sperling earned $887,727 from Goldman Sachs in 2008 and $158,000 for speeches mostly to financial companies.”

“

“HBR labels the article as The Big Idea: “Capitalism is under siege…Diminished trust in business is causing political leaders to set policies that sap economic growth…Business is caught in a vicious cycle…The purpose of the corporation must be redefined around CREATING SHARED VALUE.” The subtitle of Porter and Kramer’s article modestly suggest that their piece is about “How to reinvent capitalism—and unleash a wave of innovation and growth.”

“Diminished trust in business is causing political leaders to set policies that sap economic growth” — talk about a FLAWED PREMISE.

Business rules.

It rules for its own benefit, taking every possible job offshore, gutting management, rewarding only its kings and its investment bankers.

Because of the idiotic way we finance elections, it owns (almost) every politician.
And now, as of 2011, the Supreme Court joins the politicians in bowing down to business.

“Innovation and growth” would begin, for 70% of the respondents in a recent poll, with a health care system that would allow them to leave their jobs and start their own businesses without paying $30,000 a year to Oxford for the privilege.

Or with business using the tax cuts to create those jobs they promised.

A far better article: the recent piece citing a study that found the richer you are, the less empathy you have for lesser beings.” http://www.nytimes.com/2011/01/02/fashion/02studied.html